Women in Jersey are being asked to donate their unused beauty products to those who have fled domestic abuse.
Women are being asked to donate their unused beauty products to those who've fled domestic abuse.
De Gruchy has partnered with Freeda, formerly Jersey Women's Refuge to collect cosmetics, skincare products and toilets for residents living in the safehouse and others the charity supports.
They say small luxuries can help restore confidence and a sense of normality.
Throughout the month of September, customers are invited to drop off beauty products such as skincare, cosmetics, fragrance or self-care items at the concierge desk.
Simon Youden, Store Director at de Gruchy said, “Self-care is about more than products, it’s about giving people the chance to feel valued, confident and supported.
"This appeal is a simple but meaningful way for Islanders to help the women Freeda supports and we’re proud to provide a platform that makes it easy for our community to get involved.”
Kate Wright, CEO of Freeda, said: ‘At Freeda, we see how something as simple as a small act of kindness can make a huge difference for women finding their confidence again.
"This beautiful initiative with de Gruchy is more than just about self-care products.
"It’s a reminder to the women we support that their community cares for them and wants them to feel valued. We’re very grateful to de Gruchy for helping our community come together to support Freeda.’
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